The Customer Data Insights You Crave
Insights are only as good as the data powering them. Get actionable, AI-enhanced customer analytics with unified real-time and batch data. Built for marketers and data scientists.Having Treasure Data CDP and access to real-time data is incredibly important to us – as it is to all DTC brands. We can now connect with the end consumer on a much deeper level than retailers.”
We used to outsource some aspects of our marketing and data analysis. Now that we can easily access and analyze customer data in-house, we are motivated to look at problems and say, ‘Let’s try this too.’ Also, our CDP helps us understand how our actions bring our customers closer. By increasing the accuracy of our work, I feel we have come closer to understanding our customers, the original goal of introducing Treasure Data.”
Key customer data analytics features
In-app analytics and just-in-time insights
Improve decision-making with smarter audience segments and embedded in-app visual analytics. See the impact of rules and decisions in real-time across customer journeys to build confident marketing strategies.Dashboards to connect insight to action faster
Understand changing customer behaviors in an instant. Get full visibility into the effectiveness of marketing activities with Treasure Insights’ customizable and out-of-the-box dashboard accelerators for key use cases.Power intelligence for every team
Democratize your customer data for all teams. Provide flexible integrations with leading business intelligence systems to data scientists. Give analysts SQL query engine access to raw data in the CDP.Key differentiators
Analytics for all
Openness and transparency are key to customer success. That’s why we support visualization and reporting across the platform from journey analytics to segment insights, unification dashboards, and more.
Analytics you need
Define the customer data analytics you need. There are no limits on how you can splice and dice data to extract customer data insights. Plus, AI and predictive analytics help make sense of complex data, attributes, behaviors, and events.
Support at your side
You’re not alone – our experts are always on-hand to help you see what you need to see. Work with hundreds of pre-built dashboards across many verticals. Using another BI tool? We’ll help you pipe your data there.