Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
- Filter by Resource Type
- Analyst Reports
- Articles
- Blog
- Case Studies
- Cheatsheets
- Events
- Reports
- Webinars
- Filter by Industry
- Automotive
- CPG
- Entertainment & Media
- Financial Services
- Healthcare
- Retail
- Technology
- Travel & Hospitality
- Filter by Topic
- AI & Machine Learning
- CDP
- CDP Use Cases
- Company News
- Customer Data Strategy
- Customer Service
- Data Privacy & Security
- Marketing
- Partners
- Treasure Data CDP
2025 Gartner® Magic Quadrant™ for Customer Data Platforms
Understand the relative position of 12 technology providers for CDPs, helping you make the right choice for your organization.
2025 Gartner® Critical Capabilities for CDPs
Get complimentary access to the 2025 Gartner® Critical Capabilities for Customer Data Platforms. Compare 12 CDP vendors and their capabilities.
Winterberry Group Report: Demystifying The Data Layer
“Demystifying The Data Layer: The Transformation Of Marketing Data Infrastructure” is a report published by Winterberry Group and sponsored by Treasure Data.
IDC Spotlight | Winning with CX: CDPs + AI = Customer Growth and Personalization
In this Spotlight paper, IDC shares how customer data platforms (CDPs) with predictive and generative AI capabilities can help improve business outcomes for brands.
A Global Approach to Data Governance
Treasure Data’s Helen Huang outlines challenges and steps enterprises can take to achieve global data privacy and governance in this article for VentureBeat.
eTail Future Customer Journeys Report
Learn how omnichannel retail and brand leaders in the U.S. and Canada are taking a customer-centric approach to elevating e-commerce experiences.
Data Privacy, Security, Trust, and CDP
Learn how a customer data platform (CDP) can help you build an enterprise-wide framework for data privacy, governance, and security.
VentureBeat: How Data Privacy is Transforming Marketing
Treasure Data partnered with VentureBeat to explore data privacy and data governance trends that are shaping marketing, technology and customer experience.
How CPGs Can Win at DTC with Customer Data
Customer Data Platforms (CDPs) and the unified customer profiles they create—turbocharge CPG direct-to-consumer (DTC) marketing with targeted, segmented appeals that sell.