Treasure Data CDP Resources

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CDP Institute: CDP vs. DMP—What’s the Difference? – Treasure Data

CDP Institute explains CDPs vs. DMPs & which is best for retargeting, new customer prospecting, CRM integration, personalized product recommendations & more.

Treasure Data Named a Leader by Forrester

Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.

How to Deploy a CDP for Marketing Success

This white paper describes how to best select, evaluate, implement and deploy CDPs. It covers strategic considerations, selecting use cases, and more.

Harness the Power of Predictive Analytics to Boost Marketing Results

Want to know what your customers will do next? Learn how brands reduce churn and deepen loyalty with data, algorithms, and machine learning. This Data-Driven Marketer’s Guide details the use cases for predictive analytics and highlights Treasure Data capabilities.

The Data-Driven Marketer’s Guide to Data Enrichment

Read the Data-Driven Marketer’s Guide to Data Enrichment and learn how to acquire more customers with a continuous data enrichment process.

Building Trust Beyond Compliance

Learn how a customer data platform (CDP) can streamline the complicated process of privacy compliance.

Treasure Data Named a Leader by Gartner

Get complimentary access to the 2024 Gartner® Magic Quadrant™ for Customer Data Platforms. Treasure Data was named a Leader among 17 total evaluated vendors.

2024 Gartner® Critical Capabilities for CDPs

Get complimentary access to the 2024 Gartner® Critical Capabilities for Customer Data Platforms. Compare 17 CDP vendors and their capabilities.

Winterberry Group Report: Demystifying The Data Layer

“Demystifying The Data Layer: The Transformation Of Marketing Data Infrastructure” is a report published by Winterberry Group and sponsored by Treasure Data.