Treasure Data CDP Resources

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Report: The New HCP Customer Journey

Research from Treasure Data reveals how HCPs prefer to interact with pharma companies in a digital-first world, and how to improve the customer experience.

Report: The New HCP Customer Journey

Research from Treasure Data reveals how HCPs prefer to interact with pharma companies in a digital-first world, and how to improve the customer experience.

How to Optimize Your First-party Data Strategy

Learn how a first-party data strategy powered by data enrichment can grow customer engagement with personalized experiences.

How a Customer Data Platform Fits In Your Tech Stack

Learn how Customer Data Platforms (CDPs) compare to DMPs, Master Data Management, Data Lakes, CRM and other systems in this free paper from the CDP Institute.

Treasure Data CDP Use Cases for Automotive

Discover leading CDP use cases for automotive brands and dealerships to maximize the value of customer data with Treasure Data Customer Data Cloud.

CDP Use Cases for Marketing, Sales, Customer Service and Operations

A definitive guide of CDP use cases for marketing, sales, customer service, and operations, powered by Treasure Data Customer Data Cloud.

Connect the Customer Journey Across All Stages

Learn what building a connected customer experience looks like across all customer journey stages & how to engage customers the way they want to be engaged.

The Data-Driven Marketer’s Guide to Identity Resolution

Do you know your customers by name, cookie, email, physical address, and device? Recognizing your customers as individuals is complex but essential to today's businesses. Read more.

Top Ten Checklist Enterprise Customer Data Platform

Does your martech stack need a CDP? This short easy-to-read checklist will help you and your team decide on why your marketing team needs a CDP.