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Stripe International Case Study

Learn how this apparel retailer and lifestyle brand uses Treasure Data CDP for personalized customer journeys, targeted selling in retail, and more.

Lion Case Study

Learn how CPG company Lion uses Treasure Data CDP for predictive analytics and advanced segmentation, unification of fragmented data, and to improve loyalty programs for high-value customers.

High Performance SQL: AWS Graviton2 Benchmarks with Presto and Treasure Data CDP

Graviton2-based M6g instances deliver up to 40 percent better price/performance compared with the current generation of M5 instance types. In this blog, we’ll explore the question: Can we achieve that price/performance for real-world applications?

[Infographic] Customer Data Platform ROI—Forrester Consulting Evaluated It, Here Are the Results

What’s the ROI of a CDP? Forrester Consulting analyzed the returns and costs of customer data platforms (CDPs), and came up with 802% CDP ROI for our enterprise Customer Data Platform.

What Makes Gamers Stay? MobilityWare Uses CDP and Predictive Scoring for Answers

If you’ve ever played games on your phone, chances are you’ve played a MobilityWare game—either its flagship Solitaire or any of the many other games the company offers, such as BlackJack, Spider, or Jigsaw Puzzle. Founded in the 1990s, the company’s continued success and platform transitions are due in part to its deep understanding of ... What Makes Gamers Stay? MobilityWare Uses CDP and Predictive Scoring for Answers

UDP: A New Partitioning Strategy Accelerating CDP Analytic Workloads

In our company the customer’s data is stored in our proprietary storage system called PlazmaDB. This storage system is composed of PostgreSQL and Amazon S3. PostgreSQL is used to hold the metadata of the partitions in Amazon S3 such as S3 path, database name, and index.

Use AI to Cleanse Salesforce Job Title Data in Treasure Data

Bring up the word AI and people think of science fiction, of extraordinary near-magical feats of advanced data processing. But some of the most remarkable displays of AI power in marketing and business operations are involved in doing seemingly mundane things...

Fluentd, Kubernetes and Google Cloud Platform – A Few Recipes for Streaming Logging

Actually, it’s that very last point that lends a crucial understanding to how fit is configured. It’s all about how we handle the different elements of the stream: where we get that data from, what we do with it when we get it,...

Move your data – from MySQL to Amazon Redshift (in less time than it takes to ignore an index!)

Redshift, as you may already know, is quickly gaining broad acceptance, especially among consumers of free software like MySQL and PostgreSQL, for its “pay as you go” pricing model. However, the same pricing model can still make it a very expensive one. Not all queries need to be done against the Redshift instance itself, as ... Move your data – from MySQL to Amazon Redshift (in less time than it takes to ignore an index!)