Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Partner Spotlight: How 55 Helps Brands With Responsible Data Management, Activation, and Privacy
With great data comes great responsibility. Find out how 55 and Treasure Data are partnering to empower clients in responsible data management and activation across verticals and customer touchpoints.
Partner Spotlight: How Leverage Lab Helps Marketers Get the Most Value Out of Their Data
Leverage Lab experts AnnMarie Wills and John Haake discuss the best CDP use cases, including those in media & entertainment, and how to improve CDP ROI.
Partner Spotlight: Are CDPs Replacing CRM & Penetrating Midmarket? Allant Expert Perspective
Allant’s SVP of marketing, Stephanie Meade, discusses top trends in personalized marketing, digital transformation, location-based marketing, and geotargeting. She also explains hot trends in marketing.
Partner Spotlight: OneTrust and Treasure Data CDP Team Up for Preference Management
OneTrust's Josh Jones explains how marketers can boost consumer engagement—even in a post-IDFA, post-third-party-cookie world—by empowering consumers with better privacy controls. Many customers are more willing to share their data when they have fine-grained control over its use.
Partner Spotlight: Neustar & Treasure Data CDP Team Up for a Single Customer View
Understanding customer behavior is about to get tougher in the post-IDFA, post-third-party cookie world. Neustar and Treasure Data CDP together help brands manage and use data for single customer views (SCVs).
Partner Spotlight: How Marketing Will Change in the Post-cookie, Post-IDFA World
Cookies and IDFAs for marketing will soon be obsolete. Karlsgate’s CEO explains how CDPs and Karlsgate help supply missing data. They discuss how to meet the emerging challenges for managing and connecting first-party data.
Partner Spotlight: How BitBang Helps Brands Achieve Data-driven Success
We talk with BitBang’s Andrea Bedeschi about winning the relevancy game with unified customer data and why customer data platforms (CDPs) are the ideal technology for building a compelling data strategy.
Partner Spotlight: Marketing & Data Privacy Are Changing Radically—Here’s How to Handle That
How can brands and retailers respond as it becomes increasingly difficult to recognize each consumer identity—complete with each individual’s interests, preferences, and behavior? We spoke with Acxiom’s Jason Skelton to find out.
Partner Spotlight: Search Discovery on Breaking Down Data Silos
In this week’s Partner Spotlight, Search Discovery’s Data and Cloud Engineering Practice Lead, James Koenig, talks about the data challenges companies face and how Search Discovery and Treasure Data are working together to solve them.