B2B CDP: Segment and Engage Prospects within Target Accounts
Slice and dice target organizations into defined segments of profiles with a B2B customer data platform (CDP). Power personalized marketing campaigns and sales outreach that drive incremental revenue.
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Organize profiles into accounts and create segments for targeting
In order to understand how organizations are responding to your B2B marketing efforts, data needs to be organized in a way for you to discern impact.Treasure Data’s B2B customer data platform allows sales and marketing teams to model your customer data to support more sophisticated audience building and engagement. With Treasure Data, you can create a profile-to-account relationship (or multi-level hierarchy) and then segment leveraging this information.
How Treasure Data powers prospect and customer growth
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