Treasure Data CDP Resources

  • Filter by Resource Type
  • Articles
  • Blog
  • Case Studies
  • Cheatsheets
  • Reports
  • Webinars
  • Filter by Industry
  • Automotive
  • CPG
  • Entertainment & Media
  • Financial Services
  • Healthcare
  • Retail
  • Technology
  • Travel & Hospitality
  • Filter by Topic
  • AI & Machine Learning
  • CDP
  • CDP Use Cases
  • Company News
  • Customer Data Strategy
  • Customer Service
  • Data Privacy & Security
  • Marketing
  • Partners
  • Treasure Data CDP

Securing Customer Trust in the Digital Age

Treasure Data and CCW explore the current trends impacting data privacy in customer service, and how companies can use a CDP to improve data privacy.

5 Ways to (Re)Capture Customer Loyalty

How do you capture (or recapture) customer loyalty? Retail TouchPoints on 5 challenges & 5 ways to boost loyalty, including customer data platforms (CDPs).

The CIO and CDO Customer Data Playbook

How CIOs and CDOs can partner with marketing to centralize customer profiles, create behavioral analytics, and enable activations with a customer data platform.

OEMs need CDP for customer centricity at scale

This whitepaper discusses connecting disparate data into actionable insights, so automotive companies can create customer-centricity at scale.

Tackling the Challenges of Multi-Touch Attribution

Learn how multi-touch attribution–together with a CDP–can boost your marketing efforts with a deeper understanding of customer behavior and preferences.

CDP Use Cases for Retail – Treasure Data Customer Data Cloud

Discover top CDP use cases retailers are using to unlock customer data value and create connected customer experiences across marketing, service and sales.

Data is Overwhelming—It Doesn’t Have to Be

How CDPs can help consumer goods companies tap into their existing data, create a comprehensive customer view, and put insights into action.

The CPG Guide to Digital Transformation

Learn how leading CPG brands leverage customer data to improve customer experience, drive brand loyalty & meet their DTC marketing objectives today & in the future.

The New Playbook For Data-driven Retail

Customer data has become more complex and valuable. Learn how the right data strategy and a robust CDP can empower retailers to harness that value.

Transform customer data into your most valuable business asset