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Consent Management, Data Privacy and Your Customer Data Platform

Data privacy compliance is essential to business success, but can be a challenge to manage. Learn how a CDP can help elevate consent management practices.

Attribution Models: A Complete Guide for Marketers

CDP.com explains what an attribution model is, the different types of attribution models, and how they relate to your sales and marketing efforts.

Making Better Inventory Decisions with Customer Data 

Learn how retailers and brands make better inventory management, supply chain, product and demand planning decisions with a connected customer data platform.

Should You Build vs Buy a CDP? – CDP Institute

Should you even consider building your own CDP? David Raab, CEO, CDP Institute, explains how organizations should approach the decision-making process.

CDP Institute: CDP vs. DMP—What’s the Difference? – Treasure Data

CDP Institute explains CDPs vs. DMPs & which is best for retargeting, new customer prospecting, CRM integration, personalized product recommendations & more.

5 Reasons You Can’t Miss CDP World 2024

Join CDP World 2024: Essential event for marketing/data leaders to revolutionize customer strategy with insights from top brands.

Essential CDP Use Cases for Customer Data and Analytics

What are the top CDP use cases for customer data analytics today, and how are they helping marketers engage customers more efficiently and effectively?

Infographic: Are Brands Getting Customer Experience and AI Right?

People are open to AI's growing role in marketing. But what industries are getting it right, and how can brands improve the customer experience? See the data.

Treasure Data Named a Leader by Forrester

Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.

Transform customer data into your most valuable business asset