Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Partner Spotlight: Are CDPs Replacing CRM & Penetrating Midmarket? Allant Expert Perspective
Allant’s SVP of marketing, Stephanie Meade, discusses top trends in personalized marketing, digital transformation, location-based marketing, and geotargeting. She also explains hot trends in marketing.
Retailers, Your Contact Strategy Needs Machine Learning—and a CDP
As a retailer, you have an advantage few industries share—direct interactions with customers. But without a clear strategy for leveraging customer data, much of it will go to waste. Find out how machine learning can help.
Introducing the Most Advanced Enterprise Segmentation Tool—with Enhanced Security & Privacy
Our new and improved Audience Studio features the most advanced enterprise segmentation tool, an improved user experience, more privacy features, and general updates our customers requested.
Redefining the Automotive Industry Through Customer Centricity
Recently at Digital Shift and Reuters Automotive 2021, industry leaders like Stellantis, Hyundai, and TrueCar shared how they’ve shifted gears to focus on customer centricity and delivering a highly personalized buying experience.
Treasure Data Secures $234M—Largest Single Funding Round for a Customer Data Platform
Treasure Data just closed the largest single funding round for a Customer Data Platform (CDP) to date. The $234 million investment round led by SoftBank Corp.
How CDPs Empower Empathy and Improve CLV
While many companies focus on improving data access for marketing and sales, they are missing out on data-enabling a key element of the customer experience—customer service. Customer Data Platforms (CDPs) are changing that.
[Infographic] Hey, Auto Makers and Dealerships, Are You Stuck in the Digital Slow Lane?
Better understand how car companies like Subaru and Maruti Suzuki use proven martech to accelerate both near-term profits and long-term digital transformation—to become truly data-driven, customer-first auto businesses.
Treasure Data: The Future of Customer Centricity
Treasure Data is expanding its vision of customer-centricity through data to include enterprise-wide customer data platform (CDP) solutions for Service, Sales, and more. Now every team can create great experiences with data.
CPG Analytics: A Quick-start Guide
How are CPG companies accelerating digital transformation? Customer data platforms (CDPs) & CPG analytics are closing data gaps that have long been industry barriers to understanding consumers. The result? More popular products.