Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Corporate Guide to U.S. Data Privacy Laws
Complying with multiple U.S. data privacy laws is challenging: businesses must keep current on laws and new bills in national and state legislation. This guide sums up data privacy laws for businesses.
How Enterprises Can Resolve Data Privacy Issues to Gain Consumer Trust
Data privacy issues are not insurmountable. Retaining consumer trust requires companies to own their data responsibility, be transparent, and let consumers control their personal details. Learn more.
The Difference Between First-party, Second-party, and Third-party Data
What’s the difference between zero-party data, first-party data, second-party data, and third-party data? And why do you need to collect all data responsibly?
Evaluating Data Privacy vs. Data Security: Distinctions, Connections, and Consequences
Data privacy vs. data security? No need to choose: both are essential to meet compliance and earn consumers’ trust. Maximize data potential with a solution that ensures privacy and safety. Learn more.
Unlock the Power of Patient and Provider Data With a CDP
A CDP can serve as the central nervous system for pharma and life sciences companies when managing patient and provider data securely and efficiently.
Building Trust Beyond Compliance
The U.S. is likely to see a nationwide data privacy law in the near future. The policy may be influenced by EU data privacy principles, like lawfulness, data minimization, and accountability.
Anheuser-Busch InBev
Learn about the customer data transformation of AB InBev, the company behind Anheuser-Busch and beloved brands.
Game Developer Case Study
Discover how an online gaming leader boosted ROAS 65% with personalization.
What Is First-party Data and Why Is It So Important?
In the new digital age, centralized customer data is crucial for long-term customer engagement. It’s the key to providing superior customer service and meeting customer expectations. However, to get valuable insights from your customer data, you need an accurate snapshot of your customer—with as much information as possible. However, not all data is the same. ... What Is First-party Data and Why Is It So Important?