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The CDP Value Chain: From Baseline Uses to Business Transformation

The CDP Value Chain: Gain valuable insights into CDP selection, uses, benefits, and growth opportunities in this report from Advertiser Perceptions.

Treasure Data Named A CDP Leader In IDC MarketScape for Data and Marketing Operations Users

Explore the first-ever market evaluation and learn why CDPs are more essential than ever.

How are companies leading the charge on CX today?

Forbes Insights conducted a study in partnership with Treasure Data to better understand how businesses pursue excellence in customer experience.

Check Out The Complete Guide to Customer Data Platforms

Everything you ever wanted to know about Customer Data Platforms (CDPs) is in this guide: how they work, ROI, CDPs in personalized marketing & CX, and more.

Are Customer Data Platforms Delivering on Their Big Promises?

New research explores if CDPs are delivering on their promises of data integration, customer journey activation, creative personalization, and privacy compliance.

How to Optimize Your Sales and Marketing With Customer Data

This Customer Data Platforms for Dummies Guide explains how an enterprise CDP optimizes marketing and sales results by helping you personalize customer experience (CX) on a large scale.

Top Ten Checklist Enterprise Customer Data Platform

Does your martech stack need a CDP? This short easy-to-read checklist will help you and your team decide on why your marketing team needs a CDP.

Your Complimentary RFP Template

Get the best CDP for your business! Streamline your CDP vendor selection process with our guide (PDF) and comprehensive CDP RFP template (XLS).

Forrester Total Economic Impact Report

The Forrester Total Economic Impact™ of Treasure Data Customer Data Platform showcases the value beyond ROI and TCO, such as cost savings & business benefits.

Transform customer data into your most valuable business asset