Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Shiseido Interactive Beauty Case Study
Learn how CPG company Shiseido Interactive Beauty uses Treasure Data CDP to gain a deeper customer understanding and provide personalized customer experiences.
Trifecta Case Study
Learn how CPG company Trifecta uses Treasure Data CDP for a real-time single customer view (SCV) and data-driven insights to understand customer behavior.
A Global Approach to Data Governance
Treasure Data’s Helen Huang outlines challenges and steps enterprises can take to achieve global data privacy and governance in this article for VentureBeat.
How CPGs Can Win at DTC with Customer Data
Customer Data Platforms (CDPs) and the unified customer profiles they create—turbocharge CPG direct-to-consumer (DTC) marketing with targeted, segmented appeals that sell.
Navigating the Consumer Landscape in 2024
Explore data-driven insights. Learn how the C-suite is navigating challenges, embracing invisible customer experiences, and leveraging AI.
Data is Overwhelming—It Doesn’t Have to Be
How CDPs can help consumer goods companies tap into their existing data, create a comprehensive customer view, and put insights into action.
The CPG Guide to Digital Transformation
Learn how leading CPG brands leverage customer data to improve customer experience, drive brand loyalty & meet their DTC marketing objectives today & in the future.
Treasure Data CDP Use Cases for CPG
Discover leading CDP use cases for CPG brands to maximize the value of customer data with Treasure Data Customer Data Cloud.
How Food & Beverage Brands Can Build Customer Loyalty By Leveraging Data
Research from WBR Insights reveals how food & beverage brands can build loyalty and deliver personalized experiences and lasting value through the use of customer data.