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Case Study showcasing Vision, Success and Learnings from a Customer Data Platform

Everything you need to know about how a Customer Data Platform became essential to a seamless, contextual and personalized experience at Asian Paints.

5 Ways to (Re)Capture Customer Loyalty

How do you capture (or recapture) customer loyalty? Retail TouchPoints on 5 challenges & 5 ways to boost loyalty, including customer data platforms (CDPs).

CDP Use Cases for Retail – Treasure Data Customer Data Cloud

Discover top CDP use cases retailers are using to unlock customer data value and create connected customer experiences across marketing, service and sales.

The New Playbook For Data-driven Retail

Customer data has become more complex and valuable. Learn how the right data strategy and a robust CDP can empower retailers to harness that value.

How Retailers Can Maintain a Competitive Edge With Customer Data

Great customer experiences start with the right customer data strategy. Learn how retail customer data helps retailers stay competitive today, and build a foundation for tomorrow.

The Power of Retail Data Analytics: Increase Sales and Improve Operations

Retail data analytics uses data to help retail players personalize CX, optimize logistics/supply chain, and manage pricing for increased sales.

Don’t Kiss Lapsed Customers Goodbye—Win Them Back

Retail expert Nick Antoniades challenges how brands often treat “lapsed” customers and explores the alternatives. Learn the benefits of courting a “lapsed but engaged” audience and why giving up on this segment too soon is costing retailers future business.

Retailers, Your Contact Strategy Needs Machine Learning—and a CDP

As a retailer, you have an advantage few industries share—direct interactions with customers. But without a clear strategy for leveraging customer data, much of it will go to waste. Find out how machine learning can help.