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Using a CDP to Deliver Connected Healthcare Provider Experiences

Pharma brands can use a CDP to unify their data, create personalized outreach, and improve the effectiveness of their sales, marketing, and customer service teams.

Making Data Work by Delivering Relevant Content to HCPs

Learn how data-driven suppression tactics can improve the relevancy of pharma marketing to healthcare providers.

Find Your Inner Data and Take Precision Marketing to the Next Level

This article was originally published in Pharmaphorum on May 24, 2022. Data is the powerhouse of the pharmaceutical sector. It powers drug discovery, clinical trials, and operational performance. But sizeable reservoirs of data remain unseen and untapped to commercial operations, allowing insights, opportunities, and efficiencies to leak away. Organizations are missing out on the ability ... Find Your Inner Data and Take Precision Marketing to the Next Level