Convert First-Party Data into Growth with a CPG CDP
Get deeper visibility into your customer purchasing behaviors to provide targeted recommendations along the entire journey. Unify all your behavioral and transactional data with the Treasure Data CPG customer data platform (CDP) to create truly exceptional shopping experiences that increase revenue.
Trusted by the world’s top CPG companies
“
Treasure Data is our center of marketing…our key to how we’ll live in a cookieless world, in an even more digital environment, and still connect with our consumers”
“
Treasure Data’s security settings are very detailed and can be customized to meet our needs. Working with Treasure Data has increased data security when it comes to PII.”
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A CPG CDP is the secret sauce for scaling your business
The right data foundation allows CPG companies to build strong relationships with customers, and personalize and orchestrate unique customer journeys to drive growth. Customer-centric brands need to collect and connect consumers’ online-offline journeys and unify first-party data to improve the customer experience.Underlying Treasure Data CDP is a proprietary big data platform that can process and centralize all your online and offline data, with massive scale and speed. Our CPG CDP allows your brand to create connected customer experiences across marketing, service, and sales touchpoints.
Key benefits: Treasure Data CDP
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