Drive Sales and Win Lifetime Loyalists with an Automotive CDP

Spot consumers ready to buy their next vehicle and turn them into lifetime customers with an automotive customer data platform (CDP).

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Trusted by top automakers around the world

“

Treasure Data fundamentally changed how we communicate with our customers. Blasting emails won’t delight a customer. Detecting a mood swing and changing the tone of push notifications does.”

Kenji Yoshimoto

Chief Analyst Direct Marketing

Subaru

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Map your customers’ journeys to sell more vehicles

With a deep understanding of your customers and their journeys, you can activate highly relevant marketing campaigns, optimize ad and marketing spend, and improve conversions to drive sales.

Treasure Data CDP, an integrated suite of automotive data solutions, allows auto brands to unify online and offline data, from new and historical sources into the most accurate customer profile.

AI-powered solutions in the CDP, including propensity modeling, predictive scoring, and auto-clustering for segmentation and campaigns, help you find, engage and retain your best buyers.

Key benefits: Treasure Data CDP

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CHAT WITH YOUR CDP: INTRODUCING MARKETING COPILOT

Drive Sales and Win Lifetime Loyalists with an Automotive CDP

Trusted by top automakers around the world

Map your customers’ journeys to sell more vehicles

Key benefits: Treasure Data CDP

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21 CDP Use Cases for Automotive

Explore our automotive CDP case studies

Subaru takes the wheel on its first-party data to earn $26M from a single campaign

Maruti Suzuki saves 30% on ad costs with suppression and hyperlocalization

Turbocharge your customer connections with an automotive CDP

Drive Sales and Win Lifetime Loyalists with an Automotive CDP

Trusted by top automakers around the world

Map your customers’ journeys to sell more vehicles

Key benefits: Treasure Data CDP

Optimize marketing and ad spend

Improve conversions

Prevent churn

Uplift online leads

Increase dealer sales

Boost salesperson efficiency

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21 CDP Use Cases for Automotive

Explore our automotive CDP case studies

Subaru takes the wheel on its first-party data to earn $26M from a single campaign

Maruti Suzuki saves 30% on ad costs with suppression and hyperlocalization

Turbocharge your customer connections with an automotive CDP