2025 Gartner® Critical Capabilities for Customer Data Platforms
Treasure Data ranks 2nd highest across 4 Use Cases
In the 2025 Gartner® Critical Capabilities for Customer Data Platforms report, you can see 12 CDP vendors and their capabilities to determine which platform is right for your Use Cases.
When reading the report, we feel it’s worthwhile to consider:
- The core capabilities needed to solve your customer data challenges
- Which vendors are most aligned with your Use Cases, including Customer Data Management, Acquire and Build Audience Segments, Unified Commercial Motions, Customer Journey Orchestration, and Cross-Functional Data Orchestration
- Why Treasure Data scored 3rd highest across all 5 Use Cases
Gartner, Critical Capabilities for Customer Data Platforms, Rachel Smith, Lizzy Foo Kune, Adriel Tey, Benjamin Bloom, Suzanne White, David Walters, Audrey Brosnan, 26 March 2025.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Trusted by Enterprises Around the World
