Treasure Data CDP Resources

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Partner Spotlight: Artefact Helps Deliver Enhanced Value from Your Treasure Data CDP

Discover how Treasure Data's strategic partnership with Artefact is revolutionizing personalized customer experiences at scale. Learn how this collaboration combines Treasure Data's CDP with Artefact's consultancy services to help brands maximize ROI, leverage first-party data, and deliver data-driven marketing campaigns for enhanced business value.

The Power of CDPs in the Data Layer: Insights From ITV’s Head of Data Products

ITV's Head of Data Products shares how a CDP helps unify data, improve collaboration, and drive key business outcomes. Explore their data journey and the transformative impact of a CDP.

15 CDP Use Cases for Financial Services

Co-produced by Treasure Data & Artefact, this guide explores what banks, insurers, brokers and investment managers should know about customer data platforms.

How to Choose a CDP: 3 Shortcuts to Find Your Next Customer Data Platform

Have you decided it’s time for a customer data platform (CDP)? Or are you feeling stuck with an underperforming CDP? Either way, it’s time to take advantage of your greatest business asset – your customer data – and implement a CDP that works for your needs.  Whether you’re looking to upgrade or searching for your ... How to Choose a CDP: 3 Shortcuts to Find Your Next Customer Data Platform

The Present & Future of AI & Customer Data: Insights from Kaz Ohta, CEO of Treasure Data

Gain an actionable plan to integrate AI with your customer data, automate workflows, and solve creative challenges. Learn from Treasure Data's CEO, Kaz Ohta, who brings unique insights from managing billions of customer profiles and partnering with Global 2000 companies.

Partner Spotlight: AWS Partners with Treasure Data to Help Companies Get More ROI from their CDP

Discover how Treasure Data's strategic collaboration with AWS is revolutionizing digital transformation and enhancing omnichannel customer experiences at scale.

2025 Retail Trends: Omnichannel, Gen Z, Personalization

The retail industry never stands still. Channels are constantly changing, spending power is shifting, and customer engagement is in constant flux. Art Sebastian – CEO of NexChapter, former VP of Casey’s, Meijer, and Kraft, and a Treasure Data executive advisor – has worked in the industry for over 25 years and helps retailers and brands ... 2025 Retail Trends: Omnichannel, Gen Z, Personalization

Partner Spotlight: Acxiom Helps Brands Optimize Their Treasure Data CDPs

Discover how Treasure Data's partnership with Acxiom empowers brands to maximize their CDP investment and create connected customer experiences. Learn from Acxiom's Chief Strategy Officer about how their CDP experts can help plan, implement, and optimize your Treasure Data CDP for improved business value.

Partner Spotlight: Infoverity and Treasure Data Empower Data-Driven Marketing

Discover how Treasure Data's leading CDP and Infoverity's enterprise data management expertise combine to revolutionize customer data strategies.

Transform customer data into your most valuable business asset