Ever Wonder What a Customer Data Platform Could Do for Your Bottom Line?
See how to calculate CDP ROI in this free Forrester Consulting Total Economic Impact™ Study1
Have you and your team been considering a Customer Data Platform? Are you contemplating whether it is worth the investment? We have 800+ reasons why it is.
It’s not enough to use basic demographic data or to use a DMP and digital advertising. You need to efficiently automate your systems to recognize customers who can be persuaded to buy, and make the appeals necessary to close, cross-sell and upsell. This Forrester Consulting study shows what high-performing marketing and sales organizations are discovering: Customer Data Platforms deliver what your bottom line needs. By analyzing the results of projects using the Treasure Data CDP, Forrester shares these bottom-line boosting results achieved by a composite organization based on interviews with real CDP customers:
- $8.6M New customers sales from improved targeting
- $1.3M Larger sales enabled by better segmentation
- $3.5M Campaign operation cost savings
- $838K Improved customer retention
To learn more and apply these results to your yearly objectives, download your complimentary copy of “The Total Economic Impact™ of Treasure Data Customer Data Platform” today.
The Total Economic Impact™ Of Treasure Data, an October 2019 commissioned study conducted by Forrester Consulting on behalf of Treasure Data
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