Treasure Data Secures $234M—Largest Single Funding Round for a Customer Data Platform

Today, I’m excited to announce that Treasure Data just closed a $234 million investment round led by SoftBank Corp. This is the largest single funding round for a Customer Data Platform (CDP) to date.

This is a huge milestone for our company and the investment will allow us to continue executing on our CDP innovation, which strengthens our commitment to our customers’ success—more than 450 of them. They’ve chosen us because they know that data is at the foundation of everything Treasure Data does. We understand the needs of enterprises and provide the fastest time to value for even the most complex data environments.

We are also growing our team—by aggressively accelerating our hiring in all departments, worldwide—to be able to deliver on new products and functionality quicker. We’re currently operating in 20 countries, but planning to add 10 more countries towards the end of this year. This will further fuel our growth by helping world’s largest brands to operate with a strong customer data foundation across the globe. It is a great time to join us!  

As a leading best-of-breed CDP, we’ve expanded our vision of customer-centricity through data to include CDP solutions beyond marketing—such as customer service, sales, and more. 

Finally, this news validates Treasure Data’s longevity in the CDP market. We are one of the earliest pure-play CDPs. Our vendor-neutral, open-by-design approach is resonating with well-managed enterprises that don’t want to be locked into one single vendor for all of their martech and enterprise software.  

The Age of the Digital Customer

We live in a world where businesses have more digital interactions with their customers than ever before—we are in the Age of the Digital Customer. 

Interactions are increasingly direct, digitalized, appified, and virtual. Even those that take place in person generate massive amounts of data and leave businesses with no choice but to execute a data-first, customer-centric growth strategy. 

On top of that, enterprises face increasing security, privacy, and data governance requirements—all of which limit the use and availability of data. To stay competitive, businesses must make every customer interaction both personalized and respectful of the consumer’s privacy preferences. 

The growing pains are substantial for this type of digital acceleration, but so are the opportunities for the businesses who do it right. I am as confident as ever that Treasure Data is reshaping the future of customer centricity, powered by our smart customer data platform. 

I think it is important to take a moment to reflect on milestones like today and say thank you to SoftBank Corp., which led this round, and Carbide Ventures, which participated. I want to also thank our customers and partners for their continued support. The future is truly data-driven.